Privacy Policy

Effective Date: 1999.05.20
Last Updated: 2025.06.01

This Privacy Policy describes how Inna Company , the owner of the brand Azayaka Matcha, collects, uses, and protects your personal data in compliance with the General Data Protection Regulation (EU) 2016/679 (GDPR) when you visit or interact with our website www.azmatcha.com .

1. Data Controller

Inna Inc. is the data controller responsible for your personal data under this Privacy Policy.

If you have any questions, please contact us at:
📧 Email: info@innastars.com

2. What Personal Data We Collect

We may collect and process the following categories of personal data:

Identity Data: name, email address, shipping and billing address
Contact Data: email, phone number (if provided)
Transaction Data: details of your orders, payments, and fulfillment
Technical Data: IP address, browser type, device information, operating system
Usage Data: how you use our website, pages visited, time spent
Marketing and Communication Data: your preferences for receiving emails or newsletters

3. Legal Basis for Processing

Under the GDPR, we must have a legal basis to process your personal data. We rely on the following:

Performance of a contract: when you purchase from us or ask us to take steps prior to entering a contract
Consent: for email marketing or optional cookies
Legal obligation: where necessary to comply with laws
Legitimate interests: to improve our services, prevent fraud, or understand website use (provided your rights do not override these interests)

4. How We Use Your Data

We use your personal data to:

Process and fulfill your orders
Provide customer service
Send transactional or promotional emails (with your consent)
Improve our website and user experience
Comply with legal obligations and prevent fraud

We do not sell your personal data. We may share your data with:

Service providers (e.g., payment processors, logistics companies)
IT and system administration providers
Legal or regulatory authorities when required by law

If we transfer your personal data outside the European Economic Area (EEA), we ensure appropriate safeguards such as Standard Contractual Clauses (SCCs) or similar legal mechanisms are in place.

6. Cookies and Tracking Technologies

We use cookies to:

Operate essential features (e.g., cart, login)
Analyze usage and improve performance
Provide personalized content or advertising (with consent)

You can manage cookie preferences through your browser or via our cookie consent banner.

If you are in the EEA, you have the following rights under GDPR:

Right to Access: Know what data we hold about you
Right to Rectification: Correct inaccurate or incomplete data
Right to Erasure: Request deletion of your data (“right to be forgotten”)
Right to Restrict Processing: Temporarily halt processing in certain cases
Right to Data Portability: Receive your data in a machine-readable format
Right to Object: Object to processing based on legitimate interests
Right to Withdraw Consent: For data processed on the basis of your consent
Right to Lodge a Complaint: With your local data protection authority

To exercise these rights, email us at: info@innastars.com

8. Data Retention

We retain personal data only as long as necessary for the purposes for which it was collected, including legal, accounting, or reporting obligations.

9. Data Security

We take appropriate technical and organizational measures to secure your personal data against unauthorized access, loss, or misuse.

10. Children’s Privacy

Our website is not intended for children under 13. We do not knowingly collect data from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We encourage you to review it periodically. Any significant changes will be clearly communicated on our website.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, contact us at:

Inna Company
📧 Email: info@innastars.com

🌐 Website: www.azmatcha.com